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How Helloprint Scaled Their Promo & Merch Business With FastEditor

Intro

Promoplants is a fast-growing Dutch supplier specializing in branded flowers, plants and flowerbulbs for corporate gifting and promotional campaigns. Their products are unique in the promotional industry: natural, variable, and harder to visualize compared to traditional merchandise. To scale their offering and improve their customer experience, they partnered with FastEditor to streamline personalization across B2B and B2C.

Challenge

Promoplants needed a way to:

  • Visualize logos on non-standard products (living plants) with high accuracy
  • Offer easy personalization within their Promidata B2B shop
  • Centralize their growing product range and decoration capabilities
  • Prepare for a scalable B2C experience on Shopify

Consistency, speed, and reliability were crucial — but so was the ability to bring natural products to life in digital previews.

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Solution

1. Rapid Product Onboarding via Product Hub
Promoplants onboarded their entire range into the FastEditor Product Hub within weeks.
All product data, scenes, and personalization options were quickly configured, enabling instant use across their sales channels.

2. Seamless B2B Personalization With Promidata Integration

Because FastEditor is natively integrated with Promidata, the Promo­plants team could immediately launch the Logo Editor once the products were in the Product Hub.

Customers can now personalize plantpots, flowerbulbs and other sustainable gifts directly inside the Promidata-powered shop — no manual artwork handling required.

3. High-Fidelity Visualization — Even on Plants

Plants are one of the hardest products to render naturally in online previews. FastEditor’s visualization tools, however, delivered exceptional results.

The Logo Editor and visual engine accurately represent:

  • Texture, structure and colors of pots and printing
  • Natural shadows and highlights
  • Complex organics like leaves and soil
  • Color-accurate mockups, even for small details

“We were honestly impressed. Plants are not the easiest product to visualize, but FastEditor produces shockingly realistic previews.”

Perry Grootscholten
Co-Founder Promoplants

Impact

FastEditor has become the go-to solution for Promoplants for visualization and automation:

  • Full product range onboarded in weeks

Faster setup than manual proofing or custom integration work.

  • Realistic plant visualizations that boost customer confidence

Unique, high-fidelity mockups that set Promoplants apart.

  • Instant deployment of personalization inside Promidata

Zero friction and immediate value for customers.

  • Future-proof with planned B2C personalization via Shopify

One platform powering every sales channel.

Conclusion

Promoplants now runs a fully connected personalization workflow powered by FastEditor — from centralized product data to instant logo previews in their B2B shop, and soon, photo personalization in their B2C Shopify store. The partnership enables them to scale faster, reduce manual artwork handling, and offer a customer experience unmatched in the plant gifting segment.

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